What I do
English version follows — see Wat ik doefor the current Dutch version.
At Hasselt University I lead the Business Informatics research group and chair the Quantitative Methods unit. My research uses data mining and process mining to analyse behaviour and processes in organisations — with particular attention to methodological rigour.
Alongside that, I lead the applied research unit that translates business problems into AI solution designs. It rarely starts from technology and always from the question: what problem are we actually solving, and is there evidence that this is the right route?
For more background: read on the About page.